AI Audience Analytics — The Same Data Your Website Gives You, Now for Your Stores

You track every click, scroll, and session on your website. But when a customer walks past your in-store display, you know nothing. SPARC changes that.

What SPARC AI Analytics Measures

• Occupancy counting — how many people are in the space at any moment
• Dwell time — how long people spend near each display
• Engagement scoring — whether people are actually looking at your content
• Demographic estimation — age range and gender distribution (anonymised)
• Traffic flow — how people move through your space
• Peak period analysis — when your space is busiest

Privacy First

No images are stored. No faces are remembered. SPARC's AI runs on-device, processes video in real time, and discards the raw feed immediately. What remains is aggregate data — counts, durations, percentages. Never personally identifiable information.

Pricing

AI Audience Analytics is a power module: $8/screen/month added to any Starter or Pro plan.